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Digital transformation case studyOngoing digital transformation

Mediwali

technology built into everyday operations.

Five applications in active use across marketing, communication and staff operations, as part of an ongoing digital transformation.

A workflow illustration, not a production screenshot.

Purpose

Bring technology into the everyday operations of a diagnostic center in Batumi.

Built for
The Mediwali team across marketing, communication and staff operations.
Relationship
Founder-led operational transformation
Current status
Ongoing digital transformation
Scope
Marketing, communication, staff processes and technology organization.
Relationship

Doxdo’s founder is also a co-founder and the person responsible for IT at Mediwali. This case study includes application and systems work developed in that role.

Five tools. Everyday impact.

The five applications are in active use. The wider digital transformation remains ongoing.

01

Mediwali Intelligence

Competitor advertising tracking for the Mediwali team.

In active use at Mediwali
02

Mediwali Message Analyzer

Analysis of messages received through Meta channels.

In active use at Mediwali
03

Mediwali Studio

Semi-autonomous production of recurring advertising posts.

In active use at Mediwali
04

Mediwali Nighbot

Out-of-hours message replies for Mediwali.

In active use at Mediwali
05

Mediwali Attendance

Staff arrival tracking for Mediwali.

In active use at Mediwali

Let’s build
what comes next.

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